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How the cloud battle is good for Microsoft

Microsoft’s foray into the world of cloud computing has been a real hit with businesses who have been quick to embrace the technology. But after a relatively unchallenged couple of years, Microsoft Azure is now preparing for Amazon and Google to make a real push in the cloud computing business. While Amazon Web Services will become a direct competitor for Azure, Google will attempt to challenge Office 365, adding two major players to the cloud computing market.

Microsoft’s cloud division has enjoyed some real success since its launch in 2010, growing to its current size, now hosting over 600 different services. Microsoft Azure is a collection of integrated cloud services that work to help businesses move faster, achieve more and save money. Now with genuine competitors challenging them, Microsoft will be under no illusions that they need to continue to innovate and develop their cloud services to keep customers happy.

Benefits of Cloud Computing
There are a host of benefits cloud computing brings to a business, including:
Flexibility: cloud computing is ideal for businesses looking to grow, capable of increasing in size as a company’s requirements do.
Insights: Microsoft Azure is particularly good at providing analysis on an unlimited amount of data, allowing your business to make on-the-spot informed decisions.
Secure back-ups: Making copies of your data and information and holding it across multiple data centres adds peace of mind and a sense of security.
Pricing: By working on a pay-on-you-go basis, cloud computing systems such as Azure help reduce costs while securing additional discounts.
Remote working: If you’ve got an internet connection you can be at work. And with most major cloud services offering mobile apps, you’re not restricted by which device you access the cloud on.

As Microsoft Silver Partners, Konnetix are perfectly placed to provide businesses with all the support and direction to make your move to cloud computing as seamless as possible. To speak to a member of our team about Microsoft Azure or any aspect of cloud computing, email or call 01462 417071.